Welcome to Belle Forme!
What can one tell from a name and a motto? Not much in many cases, but with Belle Forme, it is what defines us. Our Co-founders' journey to provide the foundation for a beautiful shape to every woman has lead her to establish Belle Forme, which means Beautiful Shape in French. Following a 15 year career of designing, fitting and providing beautiful Japanese Bras for women, our C0-Founder decided it was time for her to move forward fully in her own vision and perspective.
To that endeavor of creating a Japanese Bra Brand that delivers in form and function, She brought her keene eye, amazing fitting techniques that she developed throughout her labor of love for fitting, and her tested experience in shaping bra design, and created Belle Forme with her European partner. Belle Forme was born, a combination of romantic elegance from France, and exquisite care from Japan.
We at Belle Forme understand that true luxury in Lingerie and women’s undergarments is not only defined by how luxurious a fabric is, but rather how well that brassiere fits you and your needs. “I don’t want a bra that fits you like a glove” Hikaru said. I want a bra that shapes you like a woman, highlights your beauty, and only feels like it fits you like a glove”.“I want the best of both worlds!”
From her years of experience in Designing Bras and specifically Japanese Bras for women, Hikaru knows that no one Bra style will fit everyone. She also realized that the breast shaping concept is a continuous process, and not a structured process. “One should have the freedom to choose her bra style depending on her mood, without giving up her shaping goals..that’s why we created our Fit System to reflect that breast shaping is a continuous versatile process”. “One day you may want an “enhanced” look so your wear an F1 fit bra, but the next day you may want a balconette look, so you pick an F2 fit bra from your drawer, knowing that both bras will continue your shaping process, and goals. I think that is a very distinguishing feature of our Brand,”
She continues “I want all women to feel that sensuous elegance that makes you feel pampered every time you wear Belle Forme Bras..like you are on vacation in Paris, and know that you look absolutely beautiful no matter what you wear because your foundational garments give you the perfect fit..give you the ultimate luxury!”